Here’s to moving from guesswork to groundwork, let’s build your business on solid, end-to-end strategy.
360° Innovation Activation
Here are its core deliverables tailored for your business:
Hone In Your Unique Strengths:
- Company Strengths Overview
- Strategic Vivid Vision Roadmap
- Competitive Analysis Report
- Cultural Landscape Analysis Report
- Market Position Matrix
- Customer Interview Recordings and Transcripts
- Customer Insight Presentation with Summary of Interview Findings
- Voice of Customer
Targeted Customer Segmentation:
- Key Customer Segments
- Potent Position Application to Each Segment
- 30+ Survey Responses from Customers
- Survey Analysis of 20 - 50 Surveys
- Opportunity Ranking Presentation
- Prioritization Workshop
- Prioritized Items Milestone List
- Opportunity KPIs to Track Progress
- KPI Tracking Dashboard
The 360° Degree Innovation Activation service leverages insights from the Market Edge Finder and Customer Blueprint to drive crystal-clear strategic direction illuminated by deep-dive market research. By integrating deep market and customer insights with strategic action planning and real-time tracking, we’ll help you create a business that operates sustainably, smoothly and independently.
MAXIMIZE YOUR BUSINESS POTENTIAL WITH CUSTOMIZED STRATEGIC SOLUTIONS
Each service can be tailored to your needs or stack them for a more comprehensive growth.
90° Market Edge Finder
180° Customer Blueprint
360° Innovation Activation| Service Deliverables | Market Edge Finder | Customer Blueprint | Innovation Activation |
| Summary of company’s direction and strengths — Vivid Vision Doc | X | X | X |
| Detailed competitive analysis report of 6-8 competitors | X | X | X |
| Cultural landscape with conversation analysis and keyword report | X | X | X |
| Market position matrix against 12-16 competitors | X | X | X |
| 10 Customer interviews with conversation recordings and transcripts | X | X | |
| Customer insight presentation with summary of interview findings | X | X | |
| Highlighted Voice of Customer with access to use in marketing | X | X | |
| Defined customer segments and opportunities | X | X | |
| Potent position application to each segments | X | X | |
| Survey analysis of 30+ Survey responses from their customers | X | ||
| Quantified opportunity ranking using algorithm | X | ||
| Prioritized opportunity milestone list within an Action Report | X | ||
| Defined success KPIs to track progress against prioritize efforts | X |
360° Innovation Activation
17 Core Deliverables | Project Timeline: 16 weeks | Investment: $20k usd Here’s why the Innovation Activation is important for your business:
Crystal-Clear Strategic Directions
Decode Customer Base
Fine-tune Operations for Peak Performance
Stand-out In Crowded Markets